JD Sports
Online confusion
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THE ISSUE

We acted for JD Sports, the leading high street and online retailer, in a worldwide trade mark dispute against Beijing Jing Dong 360 Du E-Commerce Ltd (“Beijing Jing Dong”), one of the largest Chinese e-commerce companies, who trade from their website at www.jd.com. The dispute concerned the right to use and retail under the mark “JD” in each country of the world.

 

HOW WE ACHIEVED OUR CLIENT’S GOAL

UK High Court proceedings were served on all the relevant defendants seeking a pan-European injunction to stop Beijing Jing Dong trading in Europe under its JD domain name. Opposition and cancellation proceedings were brought between each party throughout the world, which we are responsible for, including in the EU, USA, the Middle East, East Asia, etc. Our client’s goals have been fully achieved.